Monday, May 14, 2007

A VIEW Not To Be Missed...

So you never saw the Sex Pistols, Oasis or Arctic Monkeys play a tiny pub?

With a huge grin on their faces Solid Entertainment, 95bFM and C4 announce The View at The Kings Arms.

The hottest and most exciting guitar band out the UK, and already one of the biggest.

You wanna see some history...

THE VIEW, THE VIEW, THE VIEW are on fire… goes the chant from their rabid fans at their chaotic sold out UK gigs. Seemingly from nowhere to an NME Best Track Of The Year (Wasted Little DJs), a Number 1 UK album and audiences in excess of 5000 in a matter of minutes…...there can be no doubt that THE VIEW, THE VIEW, THE VIEW are indeed, well and truly, on fire.

Kings Arms June 4th (Queens Birthday) – it will be a bit like seeing the Sex Pistols, Oasis or The Arctic Monkeys in a tiny pub before anyone else knew about them. Get your tickets now coz this one’s going down in the history books. You what, you saw them where ?

Do recommendations come any higher than from Primal Scream? Not in our book they don’t. Bobby Gillespie has declared The View his favourite new band. “They’ve just finished touring with us. They’re a top band, great songs and they look right. Spot on. They’re proper cheeky monkeys as well and I like that.” (Mani).

With an average age well under twenty, The View are fronted by the charismatic and truly original Kyle Falconer alongside school friends Kieren(bass), Peter(lead) and Steve(drums). A blast of fresh air, self-taught and spontaneous, they casually blew away other established bands at every gig they played and crazy scenes from demented fans only served to fuel a frenzied bidding war.

James Endeacott (the man who signed the Strokes and Libertines to Rough Trade) won their hearts and signatures for his newly formed 1965 Records label and lined up Owen Morris (Verve, Oasis, Ash, Fratellis) for album production duties.

"When James told people that he was sending us off to record with Owen, everyone apparently said to him, 'Why the hell are you sending the boys off to work with him? He's mental!' and James replied by saying, 'Well, Owen's mental - but the boys are fucking insane!'" (Peter).

Some chemistry – Hats Off To The Busker is a massive album rammed with incredible songs and bursting with irrepressible energy. From Wasted Little DJs (described by NME as “total unquestionable genius”) to The Don, Skag Trendy and Same Jeans, The View recall everything from Iggy through the Buzzcocks, the La’s, the Libs, the Clash and the Undertones (‘Superstar Tradesman’ quite possibly being this generations Teenage Kicks).

It’s the sound of a teenage band euphorically re-energising guitar music with a swagger, a cheeky grin and a belly full of real life punk flecked top pop tunes. It’s riot rock and it’s the sound of the streets of Dryburgh, Dundee filtered into songs that are certifiable anthems reaching for the stars and changing lives.

“A stunning live band.” (NME)

Some people are saying The View are a generation defining zeitgeist band.

Us? Lets just say its one not to miss!

Tickets on sale NOW. $39.Ticketek (307 5000 / & Real Groovy Queen St.

Vamped Up, 14th May 2007, New Zealand


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